YouTube is coming out with Live and On-Demand TV in the near future for a mere $35 a month. Ok, that's not a "mere" $35, and the price is about what some people pay for their standard TV subscription. It's not 100% clear yet as to the selection and library that will be offered, but if they have Live Sports, it might be a really nice option to subscribe for playoff season.
A majority of players have shifted away from traditional content and have bolstered their brand with their own original content. Although YouTube is a monster when it comes to streaming, it hasn't really made many moves to offer paid content to its viewers. The streaming service will now begin to offer live and on-demand streaming TV service.