Alienware is one of the companies that have jumped on board and promised Valve a Steam Machine. This has been a really slow process as Valve has tried something new with the controller and it hasn't worked out as good as they'd hoped. They've been back to the drawing board a few times and now with their new little "Alpha" system, they are half-a-step closer. Valve has done pretty much everything wrong with this launch and here's another example. We don't need "half". We need all.
Not long after, at CES 2014, Valve revealed a full line of Steam Machines from 14 different companies. Chief among them was Alienware, Dell's gaming PC arm, which showed a teensy $550 box called the "Alpha." Alienware was a standout not just due to name recognition, but because the company proposed a launch window for its "game console". The Alpha won't ship with any of the promises of the Steam Machines initiative: no Steam OS and no Steam Controller. Valve's delayed both, but Alienware's pushing on nonetheless with a fall launch.