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Samsung Spends $9 Billion on iPhone

Monday, 03 April 2017 03:53 Written by Benjamin "Zeus" Heide

Samsung of all companies is spending a bunch of money on the next iPhone. It appears that Apple is going to go with OLED displays and Samsung has to ramp up its production capability in order to keep up. $9 billion is a lot, but it will also help Samsung be able to ramp up their own phone screen production and maybe scale that into UHD TVs for the future.

Apple’s decision to move to OLED technology is likely what motivated Samsung Display to go ahead with this massive investment. Apple still continues to set the tone in the mobile market, and other phone makers are expected to follow its “lead” in the near future. Samsung, however, has been using OLED screens in its Galaxy-branded handsets for years, while Apple pushed LCD technology to its limits in its iPhones.

Source: BGR